Every year, we put on a Dealer Show across the country. We transform a venue into a virtual Sony showcase with every product we plan on selling in Canada this year all plugged in, connected and ready to go. Our dealers and their staff come in for training and to kick the tires on our latest products. It is a pretty intense undertaking, but a really amazing experience.
Among the many products, we had three 3D sets on display playing a video game demo and a whole host of different 3D content. We also put on some training sessions including one on 3D. During those sessions, a bunch of the same questions came up, so in no particular order:
- Why can the PS3 be upgraded to 3D and not my Blu-ray player (or receiver, or television etc.)?
The PS3 is a unique piece of hardware. It does all of the video and audio decoding in software, so it can be totally rewritten. In addition, the Cell processor and Graphics system have plenty of processing power.
All your other components are decoding video and audio based on algorithms that are burned into silicon. A firmware upgrade can make minor modifications, but can't completely rewrite the code. In the same way, your television can't cope with an entirely new paradigm for displaying alternating frames without adding additional technology to it's entire signal processing pipeline.
- Do I need to buy new HDMI 1.4 cables or will my HDMI 1.3 cables be ok?
- Why is Sony not launching 3DTV's until June or July?
- Will your glasses work with other 3DTV's?
You must be a registered user to add a comment here. If you've already registered, please log in. If you haven't registered yet, please register and log in.